Bits and Snippets of the Philippines

Basic Reading of Global Filipinos

Posts Tagged ‘shopping

Reader’s Digest Votes SM Supermalls Best Mall

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Reader’s Digest, the book Baby Boomers and Generation X-ers grew up with, has again cited SM Supermalls as the most valued and preferred shopping mall brands in the Philippines for the fourth year in a row. SM Supermalls was awarded the Platinum Trusted Brand in the Shopping Center category last June 30, 2015 under the annual Trusted Brands Survey conducted by Reader’s Digest.

SM Supermalls is the largest shopping center operator in the Philippines, providing shopping, dining and entertainment options to millions of shoppers daily in over 50 malls in the Philippines and six in China. Delivering the ultimate in family fun mall experience is the brand promise of SM Supermalls and it partners with the best local and global retailers.

SM Supermalls, owned by SM Prime Holdings, Inc. and was started by Henry Sy, Sr. in 1958 as Shoemart, with a store in Manila. In the 1960s Shoemart expanded its shoe store chain. It is one of the pioneers in the new urban centers in Makati and Cubao. By the 1970s, Shoemart was a full-line department store, shifting its name from Shoemart to SM. In the 1980s, the company diversified and ventured into the supermarket and home appliance store business. It opened the first “Supermall” store in 1985 in Quezon City called SM City North EDSA.

Read more about it at EPR Retail News.

Title photo via wikimedia.org.

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Something is Brewing in Greenhills

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View of Greenhills Shopping Center from the roofdeck carpark

When someone wants to buy fake shoes, bags, shirts, watches, clothes, heck! Almost everything you’d imagine to be a copy. But there’s a transformation brewing inside Greenhills Shopping Center, hopefully to decongest the nighmarish traffic and improve its reputation for providing things beyond fake items.

I came across an e-mail from my high school alma mater’s (La Salle Green Hills) alumni association where it was encouraging members to invest in one of the four high-rise condominiums inside the shopping complex, in return for a portion of the list price being donated to the association’s projects like the adult night school, scholarship funds and outreach programs.

I didn’t know that for 80 years, Ortigas and Company has been developing prestigious communities such as Greenhills subdivisions, Greenmeadows and Valle Verde. There are newer development projects like the Luntala Valle Verde, Ortigas. However, Greenhills Shopping Center has been a melting pot of different religions, races and views for the past decades, and has been a hub for bargain hunters and value-shoppers, so to speak. Today, it is undergoing a redevelopment plan that hopes to transform itself into a complete live, work and play community.

The plan calls for doubling the shopping space that will enhance the “tiangge” shopping style while allowing for a wider array of well-known fashion and lifestyle brands. This will be supported by improvements in the entertainment corridor that includes more dining options, as well as cinemas that showcase the latest in digital technology. In the middle of these, the plan calls for bringing back the community gathering place feel, like the Avenida de Ortigas and the Spanish Steps. An underground parking is under development, to be operational by December this year. And soon, enjoy life in a more personal way at Viridian, the first luxury condominium to rise in Greenhills Shopping Center.

And so the saying goes, “A picture paints a thousand words.”

“Greenhills, I’m looking forward to this awesome transformation!”

Top title photo by elaineverri at Flickr.com

Other images and photos are the property of the La Salle Green Hills Alumni Association (LSGHAA) and GH Heritage Realty Inc.

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The redevelopment plan of Greenhills Shopping Center

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More shopping, dining and entertainment choices

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Artist's perspective of the redevelopment plans

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Some actual photographs

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